As a Motion Designer in Ryanair's marketing department, I create engaging and dynamic visual content to enhance the brand’s digital presence. My tasks include designing motion graphics for social media campaigns, website banners, and promotional videos to showcase new routes, special offers, and brand initiatives. I develop animations for in-flight and airport screens, ensuring clear and visually appealing communication. Additionally, I contribute to email marketing campaigns by creating animated assets to improve engagement. By incorporating Ryanair’s bold and playful tone, I also produce viral content and memes that resonate with our audience, helping to strengthen brand identity and increase customer interaction.